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Rome wasn't built in a day
Articles

Rome wasn't built in a day

Going all-in on a bet where there is considerable uncertainty is risky.
23 Aug 2021 1 min read
Strategy is...?
Articles

Strategy is...?

Strategy is not taking historical sales figures and projecting them into the future.
20 Aug 2021 2 min read
How to take something in your mind - and make it real
Articles

How to take something in your mind - and make it real

According to Es Devlin.
20 Aug 2021 1 min read
There are a lot of business reasons as to why Savanna wants you to get vaccinated
The Future of the Consumer

There are a lot of business reasons as to why Savanna wants you to get vaccinated

Alcohol brands are certainly NOT unlikely suspects when it comes to promoting vaccination messaging.
13 Aug 2021 2 min read
How to achieve things that only a few years ago nobody imagined possible
The Future of Work

How to achieve things that only a few years ago nobody imagined possible

What strikes us here is that when we discuss things like The Future of Work the conversation largely ignores how work itself is changing.
13 Aug 2021 2 min read
7 habits you need to instil in your children if you want to help them succeed
Articles

7 habits you need to instil in your children if you want to help them succeed

7 things that parents can help children do regularly that can vastly improve their chances of becoming exceptional in later life.
12 Aug 2021 2 min read
Are your company values a bit of a joke?
The Future of Work

Are your company values a bit of a joke?

Values are a key strategic lens through which to channel company culture and behaviour.
11 Aug 2021 2 min read
Must-see new music documentary movies
Articles

Must-see new music documentary movies

They all look like winners to us.
06 Aug 2021 1 min read
Would the world work better if we thought of our economic systems as 'ecosystems' rather than 'machines'?
The New World of Business

Would the world work better if we thought of our economic systems as 'ecosystems' rather than 'machines'?

Think of it like an economy actually functions more like a forest.
06 Aug 2021 2 min read
The future of work for South Africans
The Future of Work

The future of work for South Africans

What's needed is a new narrative about the future of work that might not rely on manufacturing and industrialisation.
05 Aug 2021 3 min read
Frictionless vs. Memorable
The New World of Business

Frictionless vs. Memorable

Which one of these two strategies is better?
04 Aug 2021 2 min read
decision-making
Articles

What is a good decision?

Just because you get the result you were hoping for, doesn't mean that the outcome was based on good decision-making.
03 Aug 2021 2 min read
Acknowledging the benchmark
The Future of the Consumer

Acknowledging the benchmark

Just to stay in the game you need to be just as good.
02 Aug 2021 3 min read
Rayssa Leal
Articles

Rayssa Leal stars in Nike's 'Play New' campaign

The ad was shot in São Paulo and introduces Rayssa Leal as a 'new fairy'.
29 Jul 2021 1 min read
Solari boards
Automation & digitalisation

The old sound of international travel

There is something still so incredibly cool about analogue machines.
28 Jul 2021 2 min read
money
Horizon scanning

Improving your relationship with money

There is an emerging specialisation in psychology that focuses on our emotional connection to money.
27 Jul 2021 1 min read
Is it a sign, or do you have proof?
Horizon scanning

Is it a sign, or do you have proof?

An early sign is incredibly valuable because you can still do a lot if you are able to make a good judgment based on your interpretation of it.
26 Jul 2021 1 min read
Crocs
The Future of the Consumer

How to sell ugly

Kitch is irony objectified.
23 Jul 2021 2 min read
Shoprite
Articles

Shoprite rebuilds

Shoprite is one of South Africa's biggest employers with over 160 oo0 people working for the group.
22 Jul 2021 1 min read
Facebook Droga5
Articles

We change the game when we find each other

No celebrities, no primadonnas, no fancy stuff
21 Jul 2021 1 min read
people touching each other
The Future of the Consumer

People are gagging to touch each other

It's a good time to be in advertising right now.
20 Jul 2021 1 min read
build a nation
Articles

How to build a nation

It feels particularly pertinent that at this tough time in our history, that we reflect once again on the legacy of Mandela.
19 Jul 2021 2 min read
silver-haired influencer

The rise of the silver-haired influencer

Not everybody of influence online is in the 20s and rocks a micro bikini. Millennials are not the only people who are feverishly buying fashion online and the popularity of social media as more than just a way to check up on what their children are up to amongst older
17 Jul 2021 2 min read
Worst-case scenarios
Tools

How to successfully explore your worst-case scenarios

Our monkey minds are weirdly magnetically drawn to obsessing about disaster
16 Jul 2021 2 min read
The current state of marketing 2021
The Future of Marketing and Branding

The current state of marketing 2021

Today the professional marketer requires a skill set that combines creative thinking, systems thinking and analytical skills to deliver measurable growth for the business.
15 Jul 2021 3 min read
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