The New World of Business

Eliminating roadblocks

Roadblocks can be a serious killer of your future.

Articles

What's your lunch price?

How much do you think lunch with you is worth?

The New World of Business

The Four Strategies

Get the combination of the four right and the path towards the vision becomes far less burdened by obstacles.

The Future of Marketing and Branding

A new lens on marketing

Things have changed - marketing's time is now.

The Future of the Consumer

Trends affecting brands in 2022

These are just a few of the important changes that are worth noting when putting together a comprehensive brand strategy.

Articles

The current state of advertising

A film about how broken an entire industry can get.

The Future of Marketing and Branding

These are the ads that South Africans liked the most in 2021

Yes...our theory is that you can tell a lot about a society based on what brands and advertising resonates the most with people. So when Kantar (a research group that indexes things like 'most loved ads') puts out a list of SA's Top 20 favourite ads - it's worth

The New World of Business

What business did you say you are in again?

It might actually be the wrong one.

Rapper changes lyric after it was pointed out as being offensive

Full disclosure first - we're not the greatest fans of US-rapper Lizzo's music - or fans of rap in general; our musical tastes tend to lean either towards rock or jazz (it's a Gen X thing you'll appreciate). What is however of interest to us in the world of rap

The Future of the Consumer

South Africans are losing hope in the future

Where will a future that all South Africans can believe in and work towards together. come from?'

Articles

Who's future is it anyway?

What's not really yours; will never really be yours.

The Future of Work

Escaping cognitive capture

Why escaping the familiar is so important.

The New World of Business

What you put in, is what you get out

If the instructions given are poorly considered, stupidity simply gets amplified.

Articles Featured

Scenario planning: The art of exploring your options

In a competitive environment where contenders are trying to gain the upper hand; scenario planing is like an unfair secret weapon.

Horizon scanning

#BookTok: How teenagers are revolutionising book publishing

Reading physical books is enjoying a very strong revival amongst the youth these days.

Horizon scanning

What future-orientated strategies should South African media companies be considering?

Get better, or get out.

Articles

Why active listening is a modern act of rebellion

It's the superpower of the modern age.

Horizon scanning

Tiny Mining: Mine yourself

Any decent idea about the future needs to at first sound utterly ridiculous.

The New World of Business

England to win RWC 2023

Rugby World Cup 2023 kicks off in France on Friday 8 September 2023.

Scenario planning

How to lead during times of uncertainty

A better approach to developing a more robust and compelling strategy in the face of uncertainty exists.

The Future of the Consumer

Now all we want is 'natural' wine

It’s Elvis. It’s the Sex Pistols. It’s N.W.A.

Articles

Do anti-drink driving ads work?

An ad highlighting the dangers of something doesn't magically produce better judgement.

Horizon scanning

Is a new kind of learning emerging?

Imagination is the key to better sense-making in these times.

Horizon scanning

The 'era of cheap money' is coming to an end

Now what does this mean for businesses?

Articles

This is America's fastest growing restaurant brand

It might also be easy to assume that America's fast food marketplace is very over-crowded, but that is not necessarily the case.