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Notable Marketing

Notable Marketing

Which political parties outperformed?
01 Jun 2024 1 min read
Young people everywhere don't really give a damn about politics...
Horizon scanning

Young people everywhere don't really give a damn about politics...

...or much else for that matter.
28 May 2024 3 min read
The biggest business opportunity in South Africa 2024
Daily Maverick

The biggest business opportunity in South Africa 2024

Something has radically changed in South Africa and the opportunity should not be overlooked.
24 May 2024 1 min read
Top 1000 Global Cities ranked
The Future of Work

Top 1000 Global Cities ranked

Are you living in a city that is future-orientated?
23 May 2024 3 min read
Joyful strategy
The Future of Marketing and Branding

Joyful strategy

"... marketing with joy doesn’t just separate your product from the rest. It also shows that you had the customer in mind when you were making the product."
22 May 2024 5 min read
The biggest tourism drawcard of 2024 - Taylor Swift
The Future of the Consumer

The biggest tourism drawcard of 2024 - Taylor Swift

Reasons to travel are shifting. Is South African tourism tapping into this?
19 May 2024 3 min read
Checkers Hyper goes onto the Sixty60 platform
The New World of Business

Checkers Hyper goes onto the Sixty60 platform

Not even Amazon can do what Shoprite / Checkers just pulled off.
17 May 2024 2 min read
Is Outperformance Toxic?
Articles

Is Outperformance Toxic?

Should you be killing yourself to achieve outperformance?
16 May 2024 3 min read
It's being called Creative Commerce
Brand strategy

It's being called Creative Commerce

Never forget that shoppers are people - and people are emotional beings.
15 May 2024 3 min read
Why is the world so pissed off with Apple?
Daily Maverick

Why is the world so pissed off with Apple?

What is it about the new Apple iPad Pro ad that has hit a nerve with their world's creative class?
15 May 2024 1 min read
Amazon vs. Takealot - who will dominate the South African ecommerce market?
The New World of Business

Amazon vs. Takealot - who will dominate the South African ecommerce market?

Will the winner be the one with the best local knowledge or is something else at play here?
14 May 2024 6 min read
How to tell if your company is stupid
The New World of Business

How to tell if your company is stupid

Is your organisation unconsciously being stupid or are you simply ineffective?
13 May 2024 6 min read
The fight for creativity
The New World of Technology

The fight for creativity

Apple's latest iPad ad has struck a bit of a nerve.
10 May 2024 2 min read
Banned brands
Daily Maverick

Banned brands

Why is Peter Stuyvesant still one of South Africa’s most valuable brands?
08 May 2024 1 min read
The Root of All Evil?
Articles

The Root of All Evil?

How does one make money from a venture?
07 May 2024 4 min read
How the Mighty Might Fall Mightily
Case studies

How the Mighty Might Fall Mightily

At one point (~1969) Sears was the largest retailer in the world and about 1% of the USA's economy. But, then their innovation slowed down and the levels of innovation of their competitors increased.
06 May 2024 6 min read
Brian Eno the driving force behind new social justice collective called Hard Art
Sustainability

Brian Eno the driving force behind new social justice collective called Hard Art

Does art hold the key to progress?
05 May 2024 4 min read
How John Lewis lost the heart of their brand
Case studies

How John Lewis lost the heart of their brand

No brand has a God-given right to continue to exist.' - Marks & Spencer CEO
04 May 2024 1 min read
Delivering on long term visions takes time
Daily Maverick

Delivering on long term visions takes time

South Africa isn't perfect, but what are we to do about it? Give up?
03 May 2024 1 min read
Culture eats Strategy for Breakfast
Articles

Culture eats Strategy for Breakfast

Outperformance may eventually falter.
02 May 2024 6 min read
Big Hairy Audacious Aspiration
The Future of Work

Big Hairy Audacious Aspiration

Aspiration is a striving after something higher than oneself.
29 Apr 2024 1 min read
Nothing fashionable about Patagonia
Sustainability

Nothing fashionable about Patagonia

This is what brand confidence looks like.
27 Apr 2024
Something has changed in the world of sports marketing
Marketing strategy

Something has changed in the world of sports marketing

A new type of promotional instrument is drawing in the crowds and taking us all deep into the heart of emotional connection.
26 Apr 2024 2 min read
ANTA Sports opens a 'zero carbon' store
Sustainability

ANTA Sports opens a 'zero carbon' store

ANTAZERO is not just a store but a community hub for sustainability
25 Apr 2024 1 min read
Marketing über Alles
Articles

Marketing über Alles

Marketing really matters. Genius is not enough.
24 Apr 2024 3 min read
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