For South Africa, from South Africa
The 2023 Rugby World Cup may be over, but the #StrongerTogether national campaign has only just begun.
After an exhausting Rugby World Cup the Springboks (and South Africa) are again World Champions.
No doubt, a lot of philosophical musings will be taken from this tournament; much will be written about building social capital and the national social contract that we so desperately need.
The Springboks, however, show what good sentiment turned into action looks like.
The #StrongerTogether campaign was / is just perfect. Whoever was responsible...nailed it.
This is just the beginning...