ASDA blew their entire Christmas ad budget by hiring Michael Bublé to be their star.
Which makes total sense because Michael Bublé just kind of is Christmas in a very WASP-y kinda way.
Just can't help but feel as we watch this - that it would feel a bit more appropriate for the world of 2003, rather than that of 2023.
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Because Britain is after-all pretty culturally diverse; no?
Anyhow - enough with our 'woke-musings'; here's how they made it.
Now you know.